By Our Correspondent
Nigerian socialite Cubana ChiefPriest has set social media ablaze after delivering a blunt and controversial take on the political influence of online supporters, particularly among the nation’s youth.
In a statement that quickly went viral, he argued that popularity on social media platforms does not equate to success at the polls. Referencing actor-turned-politician Desmond Elliott, he pointed out that despite intense online criticism, some candidates still secure electoral victories, suggesting a clear disconnect between digital outrage and real-world voting outcomes.
His remarks, laced with sharp criticism, described social media spaces as filled with “noise” rather than true political strength, noting that elections are decided by grassroots structures, voter mobilization, and strategic organization, not online trends.
The statement has triggered a wave of mixed reactions. Supporters agree that Nigeria’s voting landscape extends far beyond the internet, where many voters are not part of digital conversations. Critics, however, view the comments as dismissive, arguing that they overlook the growing political awareness and activism among young Nigerians.
Since the End SARS protests of 2020, social media has become a key tool for civic engagement, awareness, and political discussion. For many young people, it represents a space to participate in a system they have long felt excluded from.
Analysts say the controversy highlights a deeper issue: while social media can shape narratives and energize movements, turning that energy into actual votes remains a major hurdle.
As the debate continues, one question remains, can Nigeria’s digitally active generation turn online influence into real political power at the ballot box.
